Smartphone Generation Big Growth Opportunity For Us, Says Canon financialexpress.com

More and more people, especially the millennials, are clicking photos via smartphones and for the Japanese camera giant Canon, this has created a huge market to tap as these people now want to experience something bigger and better which the camera and imaging pioneer can easily provide.

In 2017, nearly 1.3 trillion photos were taken globally — from 660 billion in 2013 — and most of the images were taken via smartphones.

“Today, more and more people are buying high-end cameras to rev up their smartphone experience. There will soon be more digital natives in the 10-50 age bracket than ever before.